Why update your website?

It seems that one of the chores of running a company website is maintenance. In many cases no one seems to bother and the website gets forgotten and left as an archive of what was relevant at the time it was designed.

The problem with this approach is that visitors and customers expect the latest information to be on the website so when it is not there it raises major questions about your organisation. New visitors seeing an out of date website take this as an indication of attention to detail provided by the organisation, in other words, an out of date website is probably not your best advert.

• What are the clues to the age of the website?
• The copyright date
• A last updated message
• New items which are well past their sell by date
• An events page promoting events which have already happended
• Prices showing VAT at an old rate

What can be done to maintain your site?

Officepark provide websites which are built around a Content Management System (CMS) this puts you in control of the content of your site, so once it is built, you can add to it and amend it as frequently as you wish. No need to hire specialist programmers or designers, or pay fees to web development companies, you make the updates yourself through an easy to use web based management system.

But what if you still do not have time?

Ignoring your website should not be an option, if you genuinely do not want to get involved in maintaining your site, we can provide professional copy writing, or just an updating service for your existing website, even if we did not originally build it.

To find out more, click here and complete the form to get in touch with us.